For an entrepreneur, owner, and business executive the fulfillment of a professional career is to create, build, lead, and support a business with its journey to become great. To do this, we need to define "greatness". Greatness is a process that can take time, where a business entity is the significant leader in the industry (brand, reputation, market share), innovation, phenomenal growth and soaring share prices (public corporations), which has provided the company with the label great. This program discusses how companies become great via strategic management and through an heuristic and transformative approach.
Ratings and Reviews
To review this course, please login.Login