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To Franchise Or Not To Franchise

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Course Description

In this training document you will learn about the franchise model of doing business. It offers the data to help you learn about what franchising is, what you need to think about before buying a franchise, and a brief overview of financial and management processes.

Learning Objectives

Module 1 The Franchising Business Model After finishing the module, you will know: What a franchise is. What a brand is. Forms of franchising. Advantages of buying a franchise. Disadvantages of buying a franchise. Types of franchises. Having multiple locations of franchises. Module 2 A Look at the Business Behind the Franchise Model You will learn the following in this training module: How to assess your net worth. How to select a franchise. What the UFOC disclosure document is. What the components of a business plan are. What the components of a balance sheet are. What break even analysis means. Module 3 Whats Next? You will learn the following in this training module: The emotional phases of owning a franchise. The definition of attrition. Example of bad branding experience.

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Learning Format 3.0 Hours
Self-Study / On-Demand

Credit Type(s)
Management Advisory

Knowledge Level
Overview