This program is designed to assist accountants, managers in organizations, and consultants in understanding the growing field of strategic management. It incorporates new strategic planning tools, new management principles, discussions of metrics and management information systems, and the dynamic interplay between leadership and management. This program will show you how to be a better manager, consultant or advisor to managers, the importance of understanding the culture of an organization, and how to evaluate strategic alternatives. In addition, this course provides guidance to employees and managers at all levels on how to execute strategic plans and initiatives to promote their success.
Upon successful completion of Strategic Management, the user should be able to:identify the basic elements of the field of strategic management and changes in the field,recognize the approaches, and their attributes, to strategic planning,identify the essential steps necessary before beginning the strategic planning process,recognize the different strategic planning tools that can be used by an organization,recognize the research and business intelligence necessary for an organization to develop and execute a strategic plan,identify the steps an organization should take for a successful strategic planning process,recognize the importance and various aspects of the culture of an organization,identify the different types of strategy evaluation tools available to organizations in assisting them in developing a good strategy,identify the management lessons and reporting systems involving strategic projects,recognize the options an organization should consider regarding successful execution and cultural change,recognize the importance of the metrics that an organization uses to measure and define success, andidentify the theory of leadership, leaders' responsibilities, and the various types of leadership.
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