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Basic Business Essentials: Concepts and Tools

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Course Description

This course provides an overview on the basic concepts and tools of business. Every functional aspect of business is covered. Topics covered are management, organization, human resource management, purchasing, production/operations, accounting, finance, marketing, quantitative methods, legal environment, information technology, business ethics, and international business.

Learning Objectives

Chapter 1 The Economic Basis of Business After studying this section you will be able to: Recognize attributes of economic systems and resource constraints. Chapter 2 The Legal Structure of Business After studying this section you will be able to: Recognize the different types of business structures Chapter 3 Management and Organization After studying this section you will be able to: Recognize the concepts and functions of management. Chapter 4 Human Relations After studying this section you will be able to: Differentiate among the types of psychological needs and types of leadership. Chapter 5 Labor Relations After studying this section you will be able to: Identify labor goals, labor-management problems, and key labor legislation. Chapter 6 Production After studying this section you will be able to: Recognize key elements of the production process and building requirements. Chapter 7 Purchasing After studying this section you will be able to: Recognize key elements of the purchasing-supplier relationship. Chapter 8 Plant Location After studying this section you will be able to: Identify key selection factors for production facility location. Chapter 9 Information Technology and Management Information Systems After studying this section you will be able to: Recognize various computer hardware and information systems. Chapter 10 Accounting After studying this section you will be able to: Recognize the components of financial statements and popular financial analysis ratios. Chapter 11 Business Statistics After studying this section you will be able to: Identify methods of data collection, and key business statistics. Chapter 12 Business Finance After studying this section you will be able to: Recognize factors of a financial plan and sources of financing. Chapter 13 Managerial Control After studying this section you will be able to: Identify sales and production planning techniques. Chapter 14 Financial Institutions After studying this section you will be able to: Recognize the scope of the Federal Reserve System in banking practices. Chapter 15 The Financial Markets After studying this section you will be able to: Identify different stock exchanges, indexes and security market regulation. Chapter 16 Risk and Insurance After studying this section you will be able to: Identify elements of risk and insurance policies. Chapter 17 Marketing After studying this section you will be able to: Identify functions and costs of marketing. Chapter 18 Marketing Channels After studying this section you will be able to: Identify the role of the middlemen in the marketing channel. Chapter 19 Advertising and Sales Promotion After studying this section you will be able to: Identify advertising strategies and trends. Chapter 20 Salesmanship and Marketing Management After studying this section you will be able to: Identify attributes of a sales program. Chapter 21 International Business After studying this section you will be able to: Identify the concerns and consequences of, and the governmental role, in international business and trade. Chapter 22 Ethics and Business Law After studying this section you will be able to: Identify key provisions regarding with business law and ethics. Chapter 23 Government and Business After studying this section you will be able to: Recognize government influences on business.

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Learning Format 8.5 Hours
Self-Study / On-Demand

Credit Type(s)
Management Advisory

Knowledge Level
Overview